EWDi and Wonder: Strategies for Good have wrapped a 10 month, in-depth qualitative research initiative to understand the mindsets of audiences who are persuadable (but not our base) on their views on billionaires and progressive tax policies, and identify messages that can move those audiences toward support. We are excited to share the findings and recommendations from this work with you.
In this we will share:
High-level findings on the mindsets of persuadable audiences
Tested, most effective recommendations for narrative interventions for persuadable audiences
Specific examples of what worked best — and what was less effective — in our research that are helping the EWDi team with forward looking campaign planning to build long-term mindset shifts
A preview of the full Messaging Guide that was created in this research
After a brief share-out, we are looking forward to facilitating a discussion with you and other funders about what this all means for building narrative power within our movement.
To register please contact info@excessivewealth.org.